Small business owners are always looking for great ways to market their companies. An e-commerce company might rely on social media while brick-and-mortar outlets lean on traditional resources like print and radio advertisements. Promotional giveaways remain some of the best tools entrepreneurs can use...
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May 17, 2013 - 4:32pm
Social media marketing is almost a necessity in the modern marketplace. Few other advertising channels allow you to access such large audiences so quickly. Social networks are extremely beneficial for increasing brand exposure and connecting with loyal customers. While Facebook and Twitter receive most of the attention for marketing purposes, you shouldn't ignore other websites ...
May 16, 2013 - 4:31pm
Victoria Day is May 20, and small businesses across Canada should observe this important holiday. According to Time and Date, many schools and public facilities are closed on Victoria Day, which is held annually on the Monday before May 25. Additionally, employers in many provinces are allowed to decide if...
May 15, 2013 - 4:33pm
Whether you own an e-commerce company or a cupcake shop, Instagram is valuable marketing resource. The picture-sharing site recently claimed that it is visited by approximately 100 million users monthly and 40 million new photos are uploaded...
May 8, 2013 - 4:31pm
Ideally, all your customers would use their debit cards and credit cards to purchase merchandise and be highly satisfied with every transaction. Unfortunately, that's not always the case as clients can easily become angry based on the slightest issue. Whether their cards were declined or...
May 7, 2013 - 4:31pm
Mother's Day is rapidly approaching, but some consumers aren't ready to celebrate quite yet. Lands' End recently revealed the result of a survey showing that 63 percent of respondents don't shop until the week before the holiday. Additionally, 40 percent of consumers stated that they spend between $25 and $50 in...
May 7, 2013 - 2:01pm
Canadians are increasingly relying on their credit cards to make purchases at point of sale terminals. As a result, small business owners must ensure they have the latest payment processing solutions so that they can...
May 3, 2013 - 5:31pm
Your small business is more likely to accept credit cards in high volumes if it offers excellent customer service. Consumers want every transaction to run smoothly and to have problems handled without any delays. Additionally, customer service can influence your reputation. "...
May 2, 2013 - 4:31pm
There are many tasks that budding small business owners have to complete before holding their grand opening celebrations. From securing funding to implementing payment processing solutions, entrepreneurs have a great deal on their plates before they can even think about working with ...
April 30, 2013 - 4:31pm
While there are other social networks you can use to market your small business, Facebook might still be the best option. The Globe and Mail recently reported that Facebook officials claim that 4 out of 5 Canadian internet users...
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